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The Invisible Industry book cover

BEST
SELLER

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Worlds faira

COMING
FALL

2025

The Invisible Industry book cover

Published: November 2024
KindleASIN ‏ : ‎ B0DZZ2N5CG
Paperback ISBN: 979-8300940355

Hardcover ISBN: 979-8300940393

Trim: 6" x 9" - 402 pages


Available at a discount to wholesalers through the author.

Discover the History and Economic Impact of Trade Shows and How They Have Changed the World

The convention and business events industry is a powerful economic engine, creating millions of jobs, billions in tax revenues, and hundreds of billions in business sales. Written by two industry veterans, this book tells the untold story of how an "invisible" industry grew into a trillion-dollar global powerhouse fueling business success across America.

This groundbreaking book uncovers:

  • The influence of World’s Fairs on U.S. trade shows.

  • The innovations, brands, and technologies that created business empires.

  • The rise of key convention center cities, venues, organizations, and suppliers.

  • The game-changers who shaped the industry.

  • The current landscape and future of trade show marketing.


To read more, or buy the book, click one of the buttons below:

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RATED 5-STARS

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Awards and Recognition

NABE Fall 2024 

First Place 

Best Business Book 

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2024 New England Book Festival 

Second Place 

Business Category 

 

The 2025 Great Southeast Book Festival 

First Place 

Business 

Amazon “Top New Release” 

December, January and February 

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Amazon “Best Seller” List 

Global Marketing 

December 2024 thru April 2025 

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Pinnacle Book Award 

December 2024 

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BEST
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What Others Are Saying...

“Entertaining, engaging, and informative … a great read!”
Don Svehla. Publisher, Exhibit City News

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“This book is a Harvard Business School course in one fell swoop but with all the boring parts left out. The authors start with the history of trade fairs but unlike most mainstream history they make it fun.” 

—Charles Pappas. Author, Flying Cars, Zombie Dogs, and Robot Overlords.

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“Excellent history …  accurate in its depiction of the industry.  A great read … hard to put down.”
—Skip Cox. Past President and CEO at Exhibit Surveys.

synopsis
book2

Coming in Fall 2025

worlds fairs

Before social media and the internet … before commercial aviation, TV and the radio … the way people learned about technology, art, and new inventions was to attend a World’s Fair. These Expos were cultural phenomena and entertainment meccas. Tens of millions of people traveled from around the globe to experience a single event.

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World’ Fairs have changed the way people live. Many common-place items of today were unknown to the public prior to being displayed at a Fair. These inventions run the alphabet from air conditioners to zippers … and include such every-day items as cars, computers, dishwashers, electric lights, elevators, flush toilets, light switches, telephones, televisions, and touchscreens.

 

This book details how it happened, why it was important, and what it was like … “In the Beginning”.

Bob McGlincy author photo
Goodreads author

Bob McGlincy is an Events Industry veteran with decades of experience and stories to tell. He is a columnist for Exhibit City News … the co-author of “The Invisible Industry” (a 2024 Amazon “Top New Release”) … and the author of the upcoming series, “Expositions and World’s Fairs”.

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Bob is a graduate of Cornell University. He’s enjoyed a life immersed in the world of experiential marketing and brand architecture. He commenced his career as a stagehand in Atlanta, building movie sets, and installing trade show exhibits in convention centers nationwide. He has worked with the premiere exhibit builders and service contractors in the United States. He advanced from City Manager to Regional Manager, and Vice President before attending the Katz School of Business. Then he progressed to Managing Partner, General Manager, and Director.

 

An astute follower of trade show history and trends, he has been a featured speaker at EACA, TSEA, and T.E.N. He has led dozens of training sessions throughout the country. He has served on the Advisory Council for the Exhibitions and Events Workforce Development Federation, and on the Boards of Highland Park Community Corp, Friends of Holmes, and Meeting Professionals International. Bob lives on a lake in Massachusetts and recently became a grandparent for the second time.

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Copyright © 2025 by Bob McGlincy. All Rights Reserved.
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